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Guide

Create a free profile

Short answer

Open your profile settings and look for Links on Instagram or the website field on TikTok. Available options depend on the platform, account and region; a website field is not available to every TikTok account. A profile page with several buttons is useful when you want one shareable destination, even where an app supports multiple native links.

Updated

Written and reviewed by NearvoQ

The steps, in short

  1. Open your profile and choose Edit profile

    This is the same starting point in both apps.

  2. Find the link or website field

    It is usually under your bio or contact details. App versions move it around, so use the app's help if you cannot find it.

  3. Paste your address

    Use the full web address. Test it by tapping it from your own profile afterward.

  4. Save

    Check the link on a phone that is not logged in to see what visitors see.

What to link to

If you have one clear goal, link straight to it: a booking page, a shop, a signup. If you have several, link to a single page that lists them. That page can be a Linktree-style page or a profile page of your own; see the Linktree alternative comparison.

A NearvoQ profile works as that page for free: 1 profile with a row of buttons, contact details, a Google review button and a QR code. Because it is the same page that an NFC card or QR code opens, your bio link and your printed card never fall out of step. Make a free digital business card.

Where to point the bio link

You wantLink toWhy
Calls or bookingsYour booking page or a profile page with Book and Call buttonsShortest path to the action
SalesYour shop or the product pageSkips a middle page
Several thingsA single profile pageOne link, many buttons
ReviewsA page with a Google review button, or the review form itselfSee how to get your review link

Keep it working

  • Put the most important button first.
  • Test the link on mobile data, not just on Wi-Fi.
  • Use a link that you control, so you can change where it leads.
  • Say in your bio what the link is for, such as "Book a cut".
  • Update it when an offer ends. A stale link loses trust.

Example bio lines that point to the link

BusinessBio lineLink goes to
BarberFades and beard trims in Fargo. Book below.A page with a Book button
BakeryFresh bread daily. Tap to preorder.A preorder page or profile
Freelance designerBrand identity for small studios. See my work.A profile with a portfolio button
PhotographerWeddings and portraits. Check availability.An inquiry page

These are examples of the pattern, not real accounts.

Mistakes that waste the link

  • Linking to a homepage when you want people to book or buy.
  • Leaving an expired offer or event page in the bio for months.
  • Using a very long address that looks untrustworthy and is hard to read aloud.
  • Never testing the link from a phone that is not logged in to your account.
  • Sending people to a page that is slow to load on mobile data.

Questions people ask

  • Go to your profile, choose Edit profile, find the website or link field and paste your address. Field names vary by version, so check Instagram's help if you cannot find it.

  • Open Edit profile and look for the website or link field. Availability can depend on your account type, so check TikTok's help.

  • The platforms have different options. Use Instagram's available profile links, or a single link page when it is clearer. TikTok website-link availability depends on the account and region.

  • The one action you want most, or a single page of buttons, such as a free NearvoQ profile.

Keep reading

Start Connecting

A free profile that also works from a card or QR code.

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